![]() ![]() ![]() In other words, it works as a pseudonym a different name than yours or the legal name under which your company is registered. What is a DBA and why do you need one?ĭBA refers to “Doing Business As.” It is also known as “trade name”, “trading name”, or “fictitious name”. ![]() Learn here how to set up a DBA with this tool. You can do it through a platform called LegalZoom. It is a way to get the legal right to operate your company with a name different from your own. But also, a properly registered business will help you comply with legal requirements and separates you and your business to avoid unnecessary legal liability. It will resonate in the minds of consumers: that’s why you have to make it yours, unique and memorable. If good enough, it can attract new clients and potential partners. Your business name is more important than you may think. ![]()
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